03 GIRL SCOUT COOKIES CONCEPT DESIGN
DESIGN: PACKAGING + BRAND IDENTITY
Girl Scouts have a proud history of advocacy, leadership, inclusivity, and education. Through this packaging rebrand, I sought to incorporate vintage elements from their original branding to bring their rich legacy back into the brand. As a former Girl Scout and thin mint finatic, it was crucial to me that I maintained the brand's youthful spirit and commitment to its mission.