Girl scouts have a strong history of advocacy, leadership, inclusivity, and education. With this packaging rebrand, I aimed to incorporate vintage elements from their original branding that tie their rich history back into the brand. Growing up as a Girl Scout (and a major thin mint fan), it was important that I kept the brand youthful and true to its mission. To extend beyond the packaging, I tackled an interactive website that approaches information for not only parents but young children who would visit the site.
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